We invest in and support a diverse group of founders building tomorrow’s iconic brands.
Our strategy is rooted in three unique pillars:
Better for you, better for the world. Consumers today are demanding transparency and accountability from their brands.
We invest behind strong margin profiles, unit economics, and a quicker path to profitability.
We lead the first institutional round and believe in a rational approach to valuing, capitalizing and scaling, providing the best path to a successful outcome.